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Mar 09: The small joys of life such are sometimes taken for granted. It is indeed a must to enjoy these small pleasures in life simply because there aren’t enough of the big ones to go around. Supplementing this thought, McDonald’s recently launched an exciting campaign “Har Chotti Khushi Ka Celebration.” Designed to position McDonald’s as the ideal venue and platform for every individual to celebrate their little joys of life, the campaign focuses on the Chotti Khushi of celebrating with a delicious Happy Price Menu for just Rs. 20 onwards.
Celebrating the “Har Chotti Khushi Ka Celebration” in true king size, a live onstage show anchored by famous RJ Tarana was organized at St Andrews Auditorium, Mumbai. Ronald McDonald, the iconic Chief Happiness Officer and the Chamatkar man, Omi Vaidya of 3 Idiots fame were invited to join in this celebration and share thoughts of what happiness meant to them personally and how they celebrate the small joys of life.
The event which was aimed to spread cheer among the kids and youth of Nareshwadi, an NGO working towards suppression of malnutrition witnessed graceful and well choreographed tribal dance performances by them. Present at the event were also representatives of YUVA, an NGO working for slum dwellers. The day provided a perfect platform for kids to exhibit their talent in the presence of Omi Vaidya, who later on was witnessed joining the performance in high spirits, encouraging kids and adding in to their daily dose of happiness. The event left the kids and youth from NGO’s with a smile of their face thus making them celebrate their Chotti Khushi in a big way. The event came to a close with Ronald McDonald crowning Omi with the happiness crown for his stunning act to spread cheer among the kids.
-- By Verus Ferreira
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