To usher in the reveal of BTS j-hope’s ‘Chicken Noodle Soup (feat. Becky G)’ today, TikTok, the world’s leading short video platform, launches #CNSchallenge, its latest global in-app challenge in over 40 countries and regions including the U.S., France and India. #CNSchallenge, whose name takes inspiration from the abbreviation of j-hope’s ‘Chicken Noodle Soup (feat. Becky G)’, invites TikTok users to dance to the beat of the song’s catchy chorus. Other BTS members will also be uploading their own videos.
TikTok users can participate in this challenge in over 40 countries and regions globally, including the U.S., U.K., France and India from September 27 to October 4 (in Korea time) by creative videos to the tune of ‘Chicken Noodle Soup (feat. Becky G)’ with the hashtag ‘#CNSchallenge’.
The ‘#CNSchallenge’ challenge is the second official collaboration between BTS and TikTok, with the first one being the ‘IDOL Challenge’ that took place last year. This in-app challenge aims to deliver j-hope’s ‘Chicken Noodle Soup (feat. Becky G)’ to the world in a new way on TikTok, which has ranked No. 1 in the number of worldwide downloads on the App Store last August (as per Sensor Tower, non-game category)
BTS has officially joined TikTok on the 25th, prior to the launch of the upcoming challenge. The account has gained more than 2M followers and 4M likes within 13 hours of opening, proving BTS’ global fame. Followed by the first video that celebrates the opening of their official TikTok account, BTS will be using this channel to engage with their fans across the globe.
[TikTok account: http://vt.tiktok.com/dhTVcx/ ]
j-hope is set to reveal his collaboration with Becky G ‘Chicken Noodle Soup (feat. Becky G)’ on September 27 at 6PM KST, accompanied with a music video, for free.
Download or open the TikTok app now to show your moves through #CNSchallenge.
TikTok is the leading destination for short-form mobile video. Our mission is to inspire and enrich people’s lives by offering a home for creative expression and an experience that is genuine, joyful, and positive. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, and Tokyo. www.tiktok.com.
BTS, an acronym of Bangtan Sonyeondan or “Beyond the Scene”, is a South Korean boyband that is capturing the hearts of millions of fans globally. The members of BTS are RM, Jin, SUGA, j-hope, Jimin, V and Jung Kook. Gaining recognition from their authentic, self-produced music and top-notch performances to the way they interact with their fans, the band is well on their way to becoming a global icon since they debuted in June 2013. While imparting a positive influence through activities such as the LOVE MYSELF campaign and the UN ‘Speak Yourself’ speech, BTS has mobilized millions of fans across the world (named ARMY), topped prominent music charts, sold out worldwide tours including stadiums and have been recognized with numerous prestigious awards like the Billboard Music Awards and American Music Awards.
Those of you who have been around from the 1960's through the 1990's will remember the vibrant live music scene in almost every starred hotel in India. Those were the days when you walked into a nightclub like 'Rendezvous' at The Taj Mahal hotel and 'Supper Club' at the Oberoi Sheraton in Mumbai to see curtains going up on a band that was the prime focus of these outlets. Every seat in these restaurants allowed an unobstructed view of the band that performed every night on resident contracts. Today all this has disappeared thanks to some ridiculously high entertainment taxes on live music. Today, non off these hotels have complete bands playing save for a few that feature small duos or solo singers. The Lodhi in New Delhi, recently listed among the world's best hotels, decided to step in and rewind to the good old days. They got Goa's premier jazz quartet 'Jazz Junction' to move to Delhi on a resident contract and the decision has paid off in terms of footfalls generated by the band. Jazz Junction featuring singer Daniella Rodrigues, pianist Tony Dias,
bassist Colin D'Cruz and drummer Angelo Colasco began playing at The Lodhi in June 2018. Four months into the contract the band generated a sizeable following, with quite a few high profile guests choosing to celebrate their special occasion at the Elan bar where the band performs. Against all odds the rewind option proved to be a huge success and hopefully other properties around the country takes the cue to trigger a whole new revival of live music.