Phonographic Performance Limited (PPL), India’s largest collective rights management organization, has been monetizing Muzik 247’s public performance rights and radio rights across India since 2013. Muzik 247 properties including hits like ‘Kudukku’, Aalolam, Morrakka, Thaarame Thaarame among others have created history with their rhythm. The catchy track under the music label Muzik 247 is Set to tune by Shaan Rahman, Sung by Vineeth Sreenivasan and lyrics Written by Manu ‘Kudukku pottiya’ from the Onam 2019 Movie ‘Love Action Drama’ licensed under Phonographic Performance Ltd is a crowd favourite.
Each year, the film industry alone produces hundreds of songs, many of which resonate with audiences and become part of our cultural spirit. The existential crisis facing the Indian record labels today is not the fact that there isn’t an audience for their intellectual property, but rather the unfortunate truth is most Indians simply do not want to indemnify for the music they enjoy. This mentality affects numerous businesses like restaurants, bars, events companies, and cafes who consistently break the rules of intellectual property laws by playing music without permission from collective management organizations like PPL.
Muzik 247 is a Chennai based company which acquires music rights for Malayalam and Tamil Film Music in an attempt to promote young talent across South Indian Cinema. Muzik 247 is a great way to hunt talent and bring out astounding music and short films in India.
Commenting on the association, Naveen Bhandari, Founder, Muzik 247 said, “We are extremely excited and happy with our long standing association with PPL and very optimistic about the future prospects as well due”.
PPL has seen rapid growth in the membership over the past year, currently representing 340+ music labels with more than 2 million international and 1 million domestic songs in their repertoire. For PPL’s thousands of license holders, this agreement is meant to have the legal right to publically perform new hits like ‘Kudukku’ ‘Aalolam’ by Love Action Drama.
PPL India is a Collective Rights Management Organization affiliated globally to IFPI (International Federation of Phonographic Industries) and represents the vast majority of Indian and Global Record Labels for monetization of their Public Performance rights and also licenses Radio Broadcasts for its members. It represents over 317 Music Labels and over 900,000 Indian works and more than 1.5 Million International Works, which it licenses to users of these in a professional and transparent manner. It is actively embracing Global best practices and is taking giant strides to enhance value for its members by increasing licensing coverage in India and overseas.
Those of you who have been around from the 1960's through the 1990's will remember the vibrant live music scene in almost every starred hotel in India. Those were the days when you walked into a nightclub like 'Rendezvous' at The Taj Mahal hotel and 'Supper Club' at the Oberoi Sheraton in Mumbai to see curtains going up on a band that was the prime focus of these outlets. Every seat in these restaurants allowed an unobstructed view of the band that performed every night on resident contracts. Today all this has disappeared thanks to some ridiculously high entertainment taxes on live music. Today, non off these hotels have complete bands playing save for a few that feature small duos or solo singers. The Lodhi in New Delhi, recently listed among the world's best hotels, decided to step in and rewind to the good old days. They got Goa's premier jazz quartet 'Jazz Junction' to move to Delhi on a resident contract and the decision has paid off in terms of footfalls generated by the band. Jazz Junction featuring singer Daniella Rodrigues, pianist Tony Dias,
bassist Colin D'Cruz and drummer Angelo Colasco began playing at The Lodhi in June 2018. Four months into the contract the band generated a sizeable following, with quite a few high profile guests choosing to celebrate their special occasion at the Elan bar where the band performs. Against all odds the rewind option proved to be a huge success and hopefully other properties around the country takes the cue to trigger a whole new revival of live music.