Global music giant, Sony Music partners with Green Gold Animation to release the music of the latest instalment of the iconic film franchise, Chhota Bheem - Kung Fu Dhamaka. The music of this animated film has been composed by Sunil Kaushik and John Stewart Eduri and has three songs featuring the multi-talented Daler Mehndi and Sunidhi Chauhan.The film releases on 10th May and has Bheem training in the martial art of ‘Kung Fu’ and travelling to China to take part in the world’s most prestigious Kung Fu competition.Of the three songs, Daler Mehndi has an anthem song called Kung Fu Dhamaka while Sunidhi Chauhan would be heard in the fun packed Mahal Mein Sabka Swagat Hai and Circus Jam.
Says Sunidhi Chauhan, “I thoroughly enjoyed working on the music for Chhota Bheem, a character we all have loved and adored. I personally am a big fan and am eagerly waiting for everyone to listen to the music. I am sure all the kids would have a wonderful time listening and dancing to the songs including my son!”
Adds on Daler Mehndi, “Not just my daughter Rabab, I am also a big fan of Chhota Bheem. I love that I’ll be singing for the film.”
Chhota Bheem, the lovable laddoo-loving charismatic boy from the fantasy land of Dholakpur, walked into the hearts of children and since 2008 has dominated it. Says Rajiv Chilaka, CEO and Founder of Green Gold Animation, “We are excited to be partnering with Sony Music to release our new film’s music content through them. With their robust network and reach, we are sure the songs would be heard far and wide. Chhota Bheem - Kung Fu Dhamaka has some really fun tunes and rhythms that will connect with people across age groups especially the kids.”
Adds Anjana Devraj, Head Kids Division, Sony Music India, “Chhota Bheem is globally the biggest kids’ pop cultural icon and we are extremely thrilled to be collaborating with the team to release the music. The first video releases on April 26th and the next 2 in the following week with a special release slated around Chhota Bheem’s birthday on May 1st. We have a robust marketing and promotion plan on the music and we are confident that the magic created by Daler Mehndi and Sunidhi Chauhan will translate into people loving the music.”
Chhota Bheem is the longest-running Indian animated show with a viewership (kids) of more than 60 Million, also making it the most watched show in India. It is the first animated character in India to have a Netflix Original show
@Daler Mehndi @Sunidhi Chauhan @music video, Circus Jam, @Sony Music @Chhota Bheem - Kung Fu Dhamaka
@Sunil Kaushik and @John Stewart Eduri @Rajiv Chilaka, CEO and Founder of Green Gold Animation @Anjana Devraj, Head Kids Division, Sony Music India @Naethan Burroughs @Hill+Knowlton Strategies @hkstrategies.com
Those of you who have been around from the 1960's through the 1990's will remember the vibrant live music scene in almost every starred hotel in India. Those were the days when you walked into a nightclub like 'Rendezvous' at The Taj Mahal hotel and 'Supper Club' at the Oberoi Sheraton in Mumbai to see curtains going up on a band that was the prime focus of these outlets. Every seat in these restaurants allowed an unobstructed view of the band that performed every night on resident contracts. Today all this has disappeared thanks to some ridiculously high entertainment taxes on live music. Today, non off these hotels have complete bands playing save for a few that feature small duos or solo singers. The Lodhi in New Delhi, recently listed among the world's best hotels, decided to step in and rewind to the good old days. They got Goa's premier jazz quartet 'Jazz Junction' to move to Delhi on a resident contract and the decision has paid off in terms of footfalls generated by the band. Jazz Junction featuring singer Daniella Rodrigues, pianist Tony Dias,
bassist Colin D'Cruz and drummer Angelo Colasco began playing at The Lodhi in June 2018. Four months into the contract the band generated a sizeable following, with quite a few high profile guests choosing to celebrate their special occasion at the Elan bar where the band performs. Against all odds the rewind option proved to be a huge success and hopefully other properties around the country takes the cue to trigger a whole new revival of live music.